Lumiere Kiosk - Skincare
For this project, we were tasked to completely create a kiosk from scratch, including the physical shape and digital interface. We decided to create a skincare kiosk located in stores that sell cosmetics to help provide recommendations based on questions. Our goal was to make purchasing skincare products more user-friendly, especially for new users unfamiliar with the vast amount of products and options.
Introduction
Opportunity
- • Skincare is a growing industry
- • Offer recommendations and increase sales
- • Can adapt to trends and tailor to customer needs
Challenges
- • User adaptability
- • Enabling trust with consumers
Rationale with Site Selection
- • Site selection at Target with high foot traffic
- • Convenient for customers
Online Research
Skincare Routine
- • 71% of consumers not satisfied with their current skincare routine
- • 80% always looking for a better skincare routine
- • High demand for long-lasting results
Common Problems
- • Skin type identification and personalization
- • Gen Z concerned with acne/breakouts
- • Millennials concerned with dark eye circles
Medical Kiosk
Pros:
- • Increase customer satisfaction
- • Available in remote places away from medical centers
Cons:
- • Need for internet
- • Privacy and security risks (facial detection data)
Key User Interactions
- Answer Skincare Questions: Users answer guided questions to tailor product and routine recommendations based on skin type, concerns, and lifestyle.
- Browse Personalized Recommendations: Users view personalized product or routine suggestions with images, ingredient highlights, and ratings.
- View Product Details: Clicking a product displays a detail page with images, price, availability, reviews, and a clear breakdown of fit to the user’s skin profile.
- Purchase & Test Samples: Users can add products to their cart or purchase a sample size to try products before committing, increasing trust in recommendations.
- Seamless Checkout: A clean checkout flow allows users to complete purchases efficiently, with options for location-based pickup or delivery.